Promote Your Brand with Rich Pins on Pinterest
Pinterest is a highly visual social network. Brands that rely on visuals to sell their product can do really well on the site, which has over 100 million active users–of which women make up 85%. The problem that many brands experienced with Pinterest in the past was the challenge of getting users to leave Pinterest to visit their website. Most people use Pinterest to continually scroll through ideas and don’t often leave the site to get more details on one pin they liked. That’s why Pinterest created Rich Pins, special pins that include additional information right on the pin itself, …
The 4-Step Litmus Test for Your Social Media Content
The way your business uses social media says a lot about your brand, and if you’re making rookie mistakes, you risk losing credibility in the eyes of your audience. If your business is actively using social media, you’re on the right track, but being active doesn’t mean you’ll be successful in using social media to market your business. You have to ensure your content is shareable, interesting, and valuable to your audience while balancing the art of promoting your business successfully. Read on to learn about the most common rookie social media mistake–and how you can steer clear of it.
Repurposing Your Blog Posts Into Fresh Content
When you’ve spent time crafting “evergreen content”–content that is as relevant today as the day it was written–it’s painful to see it wither away in your blog, unnoticed. Don’t let that happen! When your content starts to seem stale, it’s time to repurpose it into something great. Take your old blog posts, shine them up, and send them out in any of these 5 ways. Write a sequel blog post If the first post did well, try doing a Part 2. When your audience is interested in a blog post, you need to find out what was interesting about that …
How can you Easily Screw Up Your Blog?
You may not have thought there was much you could do to screw up your blog, but it turns out, there are some things you could be doing that are making you look bad. Blogging is so important to your brand and company success, so it’s of the utmost importance that you are taking the time to do things right. It’s how you gain new customers and retain the ones you already have. Your blog is the perfect way to engage with your audience, so the last thing you should be doing is copying other blogs, posting infrequently, or being …
What are the Biggest “Must Do” Myths about Blogging?
There are some myths you may believe about blogging that need to be debunked. If you believe that you are supposed to write only about what you know, only about your passions, and to tell your own story, you’d be surprised to find out that’s not true. While it’s good to do these things somewhat, it’s important to be more educational than passionate, to discover topics that are foreign to you, and to keep your story concise. Here is a look at some more “must do” myths about blogging and the truth behind what you should be doing. Profanity is …
Four Major Problems and the Solutions for a Better Blog this Year
When you’re struggling with your blog, you may think continuing to run it is becoming a waste of time. The good news is that most bloggers share the same problems and yours is probably very common. One common frustration that bloggers struggle with is growing their social media followers or struggling to get people to find their blog online. Sometimes it can be just a simple design problem and the blog is ready for a facelift. When you feel you’ve reached a dead end with your blog and you just need a solution to make it great again, look at …
Can you Come up with a new Blog Idea Each Day this Year?
The New Year has arrived and it’s time to start taking your blog more seriously. You already know it’s the best way to attract customers and retain your current ones, but it doesn’t make it any easier to know what to write about. Some days you have the best blog topic to cover and other days, you feel a total creative block. The best way to tackle this problem is to make a plan for a new blog idea each day this year so that when you are ready to start writing, you have a list of topics to go …
What Elements Must a Blog Post Have to be Considered Great?
When you’re writing a blog and hoping to make it something really special, you have to consider what elements are involved to blogs you find successful or great. It can be easy to look at someone successful and doing something that you want to do in order to observe what they must be doing right. With the vast amount of blogs out there, it’s a great time to reevaluate what makes a blog great in order to implement those techniques into your work. In fact, just last year it was estimated that there are about 43 million blog posts published …
Which Online Tools will Help you with Writing?
Have you been searching for some online help when it comes to writing a little faster and a little better? When you decide to write online for a new blog or website, it helps to have some basic skills in writing and researching but it will make a big difference when you have some tools at your disposal to make sure you are covering your bases. Whether you struggle with proper grammar or simply need some motivational help for your productivity needs, here is a look at the online tools you won’t want to live without when it comes to …
How can a Personal Blogger Become a Niche Blogger?
Can a personal blogger become a niche blogger? Personal bloggers are those that can write freely, feel free to dream, and may have a great deal of free time. It turns out that they can focus their energy on being a niche blogger without limiting their freedom. A blogger, copywriter, or freelance writer can run a niche blog while considering themselves a personal blogger too. You’ll never really grow out of personal blogging because you’ll always have a personal touch on the writing and you’ll always make it personal by letting your true self speak. When you speak freely and …
