Blogging

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Running Your Blog Like a Shark Tank Shark

If you’ve seen the popular TV show Shark Tank, you maybe be envious at their level of success. They seem to have it made between being millionaires that have an “in” with so many huge brands as investors on the series. In reality, these sharks are successful because they are really smart at business and know how to spot a good opportunity. They got where they are through hard work, determination, and getting educated in the industry. When you watch the show, you may realize you can learn a lot about business and investing from the Q&A’s that go back …

Top 5 Benefits of Blogging and Achieving them in 2016

Have you considered started a blog this year? When you go into blogging, it’s smart to have a game plan and goals that you want to achieve as you manage it. Small businesses benefit greatly from having a blog because it helps you to become an authority in the industry, gain potential clients, and keep your current customers in touch. Blogging is growing more than ever and it’s a great time to get started. From the extra income it could bring in to the chance of being able to more easily engage with your customers, take a look at these …

10 Excellent Sources for CCO-Licensed and Free Public Domain Images

Public Domain Pictures

When you need free public domain and CCO-Licensed images for your blog, you may not know where to turn. Fortunately, when you use WordPress, it’s easy to incorporate high quality images that will help boost engagement on your website. By checking out these 10 sources for CCO-Licensed and free public domain images, you can easily get what you need to make your website great. When you need to use copyrighted images, you should have a resource that gives you high quality images at no charge. High quality royalty-free images from stock photo sites are expensive. CCO licenses allow copyright owners …

Which Video Tools Will Help you Build a Successful Blog Business?

If you’re trying to build a successful blogging business, video tools can be your best friend. Sometimes you need a new method from the typical blog marketing, SEO, and Facebook to something more effective. Build your brand and traffic faster and easier by streaming video using broadcast apps like Blab and Periscope. These apps allow you to either live-stream or to record live scope only for 24 hours, depending which route you go. These apps can help you build your brand if you use them effectively. Take a look at how many are using video tools to build their blog …

5 Common Misconceptions About Blogging for Your Business

common misconceptions about blogging

Your business has set up a great website, but how much attention have you given your business blog? Blogging is an efficient way to create content that can be seen by your target audience and result in conversions. But there are a lot of common misconceptions about blogging that, if followed, will run your blog into the ground and harm your business’ online reputation. You want to avoid making these blogging mistakes to ensure your brand is considered relevant, useful, and up-to-date. Here are 5 common misconceptions about blogging for your business. (1) A business blog is purely for promotion. …

How to Easily Turn Blog Readers into Buyers

Is it hard to turn your blog readers into customers? Your customer conversions, or the rate at which your blog readers are becoming paying customers, are really important to business owners that run their companies online. Your blog’s purpose is to drive traffic, get your name out there, and increase sales, so the rate at which your blog readers become buyers is crucial. Businesses that run a blog are going to get more traffic than those who don’t because even a good amount of visitors per visitors won’t matter to a business that isn’t retaining them as customers. Your blog …

How to Use Sticky Content to Make Visitors Stay on Your Website

sticky content users stay on website

Whether you’re planning to create one in the near future or have been running your own website for a while now, hopefully, you’re thinking about the amount of time visitors will spend on your website. The session length is important because your chances of converting that visitor into a customer increase exponentially the longer he or she is browsing your website. It’s clear that it’s important to keep visitors on your website for as long as possible, but what are the best methods to do it? And what considerations should you keep in mind as you put those methods into …

How to Connect with Your Target Audience Through Content

target audience

It’s hard to forget about your target audience. After all, they’re the reason you do business and their wants and needs are at the forefront of every decision you make for your company. But sometimes, when we’re creating content for our business and marketing it, we lose sight of the big picture and start to get stuck in ruts. We write a lot of self-promotional content because we’ve seen others do it on their blogs. Those blogs don’t get much engagement, and aren’t well-known, but who knows? Maybe they’re getting tons of leads from promotional posts. Maybe not. Your target …

4 Ways to Use Infographics to Market Your Business

Using infographics to market your business

Are you using infographics to market your business online? If not, you’re missing out! Infographics are one of the best ways to market new content and repurpose your older content. They are bite-sized pieces of content that really pack a punch and engage your audience. Infographics are highly visual, so they’re widely shared. They make the best information easier to digest and drive visitors to your website. Visually appealing infographics provide so many benefits for a small business blog, so take a look at these 4 ways you can use infographics to market your business! 1. Use infographics to market …

How to Write Evergreen Content That Doesn’t Go Stale

Blog Idea

Maybe it’s the coffee, but this morning, I’ve been thinking about how much evergreen trees are like evergreen content. While the deciduous trees and shrubs around them change color and drop their leaves, evergreen trees hold fast to their much more substantial, hardier needles and leaves that are filled with a higher concentration of oils, which keep the leaves from freezing and dying like deciduous leaves do. Humor me here, but isn’t that similar to the way more substantial, hardier content stays “fresh” for a long time, while the wimpy deciduous content falls away within days or weeks? It never …

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