6 Absolutely Free Ways to Promote Your Business
Marketing is a challenge on its own, and marketing on a low or nonexistent budget is the ultimate challenge. As a business owner, you are naturally resourceful and entrepreneur-minded. Sticking with that theme, we’ve come up with 6 absolutely free ways to promote your business. You won’t spend a single penny on these promotion tactics, but you’ll land your content in front of your target audience and increase your brand recognition. You can start with $0 and land yourself some new leads by promoting your business with these 6 tips. 6 Free Ways to Promote Your Business 1. Hang out …
The 5 Minute YouTube Content Marketing Plan
You can start marketing your brand on YouTube quickly by following along with this guide. In this post, we will focus on using your new YouTube channel as the core of your online presence that will support your website. You’ll create your channel, upload a video, promote your video, and start discussions with the YouTube community. Here’s how to get started right now! Create your YouTube channel Create a YouTube channel using your Google+ username or by creating a new one. Make sure you check the “Allow comments” and “Allow subscribers” on the Info and Settings menu. If you …
How to Maintain an Up to Date Website
After you get your website built and it goes live, the job isn’t done. Of course, marketing becomes a priority, but you should also make sure your website stays up-to-date. Here are some of the things you need to keep an eye on. Broken Links Sometimes, you create content and link to an outside source. Then, that source takes down the page or moves it to a new destination. When this happens, you end up with a broken link, which makes you look bad. Part of keeping an up-to-date website is taking care of broken links. If you use WordPress, …
How to Create a YouTube Video with PowerPoint
It’s no secret that videos are the most viewed and popular medium for content online. Social networks like Facebook and Twitter ‘reward’ videos with their news feed algorithms by placing them in front of more users than they do text-based or image-based posts. And people engage more with videos–customers are more likely to buy something from you if they stay on your site longer than 1 minute. Videos are the perfect way to keep users on your site long enough to decide to make a purchase. But making videos is often a barrier for businesses that want to reach more …
What Should You Do with Your Inactive Email Subscribers?
Maybe you started your email marketing campaign years ago and you’ve realized you have a large amount of inactive email subscribers. There’s no good reason to waste all your effort building your email list. Even inactive subscribers have value, if you know what to do with them. With the right strategy, you don’t have to send out new deals, newsletters and other announcements only to think the open rate is too low and the number of sales isn’t satisfactory. Here are some of the ways you can handle inactive email subscribers on your list. What constitutes an inactive subscriber? Before …
7 Keys to Small Business Success
Running a small business doesn’t guarantee that you’ll be successful. If you look at small businesses that have proven to be successful over time, you begin to notice a trend. Successful small businesses follow a process and adopt a mindset that seem to hold the keys to success for business owners that pay attention. In this post, we’ll outline what we consider to be the 7 keys to small business success and provide some actionable tips for implementing all 7 keys into your own small business. 1) Start small. Don’t spend everything you’ve got on your small business. Play it …
4 Ways to Tell You’re Overdue for a Break from Technology
Technology saturates our lives. From the FitBit to the smart phone, technology is a big part of nearly everything we do. For a busy business owner, that’s both a blessing and a curse. While we enjoy the convenience of working from anywhere, using new technologies to reach customers and provide services to them, and generate more targeted leads than ever before, there’s a laundry list of reasons the technological revolution has us ready for a little break from it all. It’s making us accessible to others almost 24 hours a day, 7 days a week, and therefore working 50+ hour …
Why You Need to Refill Your Content Ideas
Sometimes creativity can be tough and other times, it’s like the ideas won’t stop flowing. It’s one of those areas that people are constantly trying to improve. How can I become more creative and how can I get creative ideas when I’m in a rut? When your creative “well” feels like it’s drying up, it can be frustrating and scary for someone who makes a living off of their creativity. While you may be a creative person and you’ve made a business off of this creativity, it’s important that you have a plan in place for what you’ll do when …
What Oddities & Embarrassments Come with Working From Home?
Working from home provides all kinds of freedom and may not seem like it would provide much embarrassment. However, there are some things that can happen to cause embarrassment and some freelancers have admitted to some very odd things. While you may get to set your own hours and have full control of your schedule, there are some things you should be aware of. The reality of working out of your home is full of potential mishaps, anecdotes and other oddities. Here are some of the awkward moments you might face if you work from home. Scatterbrained is a Way …
How to Create and Promote a Free Course Using Udemy
Thinking about creating a free course to promote your business or blog? That’s a smart idea, and it’s really simple to get started. We put together a quick guide for those looking to create and promote a free course using Udemy. The process can be completed in just 4 steps: Plan, Create, Publish, and Promote. How to Create and Promote a Free Course Using Udemy 1. Plan the Course Don’t get excited and try to start creating your course before you plan it! The planning stage should include careful consideration of the industry/niche and topics you will cover in the …
