Posted on August 24, 2015 By
YouTube is one of the most powerful video websites online. They provide a great way for business websites and blogs to gain traffic, backlinks and plenty of exposure. If you use YouTube at all, you should add YouTube Analytics to your WordPress website. How to Use the YouTube Analytics Dashboard Plugin The first step is to download, install and activate the YouTube Analytics Dashboard Plugin. This plugin allows you to use YouTube analytics and measure the performance of your YouTube channel in WordPress. Once the plugin is installed, you can access it by going to Settings>>YouTube Analytics Settings Within the …
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Posted on August 24, 2015 By
Your business website is very important and so is your ranking on Google, Bing, Yahoo and other search engines. Since most websites get a huge amount of traffic from search engines, it’s important to keep your ranking as high as possible. Here are a few tips to help you stay at the top of the search engines. Fresh Content One of the best ways to ensure you not only stay at the top of the rankings, but also rank for a large amount of long-tail keywords is with fresh content. When you post to your blog a few times a …
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Posted on August 21, 2015 By
Time management is vital to running any type of business. Whether your business is 100% online or it includes a brick and mortar location, you need to manage your time wisely. If your time management becomes an issue, it could cost you time with family, friends, enjoying hobbies or it could cause your business to suffer. Instead of giving up something you love, use these tips to better manage your time. Track Your Time You don’t need to track your time forever, but if you do it for a few weeks or a full month, you will gain a better …
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Posted on August 20, 2015 By
The right plugins can make a huge difference with WordPress. When you choose social plugins that make it easier to share your content and allow others to share it, you are making your site more powerful. There are plenty of different choices out there for adding the Twitter, Facebook, Pinterest and other social buttons. However, not all of the choices are the best. If you want the best WordPress plugins for social sharing, you will need to invest in a premium plugin. Here are seven of the top choices to consider. Social Marketing When you use the Social Marketing plugin, …
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Posted on August 20, 2015 By
If you run an online store, sometimes improving it can improve your overall conversions. There are many ways to improve your store and make it easier on your visitors to order from you. Here are a few ways you can quickly make your online store better. Try Different Layouts When you choose different layouts and you test them out, you may find that one works far better than another. This can lead you to the right choice for your specific needs. Some layouts will waste space and won’t convert as well as others. If you want the best possible ROI, …
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Posted on August 19, 2015 By
Content is what drives the internet. It’s how a good website gets traffic, which they can convert into sales and subscribers. Without great content, you are dead in the water. When you decide to create a website, you need excellent content. Whether you write it yourself or hire a writer, you need high-quality content your readers can use. Here are 16 tips to help you create the best content possible for your website. Set a Goal Your content needs to have a goal. Whether your goal is to build a following or to increase brand awareness, you need a goal. …
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Posted on August 19, 2015 By
Every WordPress website is a little bit different. However, they should all have specific plugins to help with function, design, security, SEO and other important elements. Here’s a list of 14 essential WordPress plugins you should install and use immediately. W3 Total Cache Probably the most important plugin on this list, W3 Total Cache needs to be installed and set up immediately. This plugin will help take the pressure off your server and allow your site to load faster and perform better. You will experience less downtime and you will have a better performing WordPress site just from using this …
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Posted on August 18, 2015 By
As a local business, you need a presence online. It’s not a “Field of Dreams” situation where you can build it and they will just come. Instead, you need to use local SEO to drive traffic to your new website. You may be thinking that a website cannot possibly benefit your business because you only serve a local market. This simply isn’t true and most of your competition probably uses websites to steal customers from you daily. Here’s how you can take your website from lost to found with basic local SEO. Use Google Places If you haven’t created your …
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Posted on August 18, 2015 By
Social media may be one of the best ways to market right now, but email marketing is still one of the most effective. You can actually use social media to feed your email marketing, if set up correctly. Some small businesses completely miss out on email marketing. There are several reasons why, but it’s simply not acceptable if you want to build your business. Here’s why email marketing is so valuable to any business with a website. Easily put on Autopilot If you set up your email marketing campaigns correctly, it’s a one-time thing. You can load scheduled emails to …
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Posted on August 17, 2015 By
You may already have an XML sitemap, but maybe you’re looking to build an HTML sitemap for your WordPress website. It’s important to understand the difference between the two and why you need them both. What are the HTML and XML Sitemaps? The XML sitemap is the most common choice and gives you a sitemap ready for the search engines. It’s easily created with a plugin and allows the search engines to easily crawl your site. The HTML sitemap is quite different and provides something for your visitors. It’s written in HTML code and it’s usually just a list of …
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