How Does Mobile Traffic Increase the Need for Responsive Web Design? [Infographic]

Responsive Web Design and Mobile Devices

Mobile traffic now represents about 25% of all internet traffic. Smartphone and tablet sales beat computers by a ratio of more than 6:1.

The trend is clear: Users access the internet through their phones and tablets more than they do through personal computers. The result is rocking the web design industry, because responsive, mobile-friendly websites are no longer an option, but a necessity.

responsive web designDon’t be unresponsive

The way your website appears to visitors is an important part of the user experience. If your website is outdated, unresponsive, or just unsuited for mobile, you’re missing opportunities to convert your visits into sales or signups. Visitors won’t continue to use a website that isn’t responsive because there are so many that are.

Convert more users

Responsive web design makes a difference in the way users interact with your website. Seventy percent (70%) of mobile searches end up in a purchase within the hour. There is no denying it. Mobile simply converts more visitors into customers–three times as many.

Appeal to more customers

Sixty-seven percent (67%) of consumers say they’re more likely to spend money on a website if the website is mobile-friendly. Consumers believe websites that aren’t compatible with smartphones and tablets–extremely common devices–are out of date and aren’t a good place to spend their money.

  • 70% of mobile searches lead to a purchase within 1 hour
  • Mobile converts 3X more
  • 67% of consumers won’t buy from non-mobile friendly websites

Build a responsive website

Are you a developer or designer looking to make your websites responsive for mobile users? Programs like Restive.JS offer a responsive design framework to retrofit your existing website with better responses to smartphone or tablet user actions, commands, and queries.

The ideal Restive user knows a little HTML, CSS, and JS–enough to build or change mobile websites.

This infographic was sourced from Go-Gulf.

responsive web design infographic

This infographic was sourced from Go-Gulf.

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