Do you Know What Your About Page Really Communicates to your Visitors?
Every website should have an About Page, especially if it’s a business website. However, this page has to be created properly or it may communicate the wrong message to your visitors. Here are a few tips to help you create the best possible About Page for your new website. It’s Not About You It may not seem like it, but your About Page is not about you. Think about the last time you had a conversation with somebody and all they wanted to do was talk about themselves. Did you enjoy the conversation? Of course not! Your about page is …
What Types of Websites Can you Create With WordPress?
There are a number of great websites you can create when you choose WordPress. With thousands of different themes, tens of thousands of plugins and the ability to change the coding, you can create just about any type of website you can dream up. Here’s a look at some of the most popular types of websites you can create with WordPress. What You Need First Before you create the website you need, it’s important to get the right hosting. You have to choose hosting with WordPress included, such as any of the packages provided by ITX Design. After you find …
How can you Easily Add LinkedIn to your WordPress Website?
Adding LinkedIn to your WordPress website can help you to win over new clients. There are several ways to go about adding it. Here are some of the top ways to add LinkedIn to a WordPress website. What to do First? Before you add LinkedIn to WordPress, you need to spend time customizing your profile. This will help you to get the most out of LinkedIn when you add it. Make sure the URL is optimized for LinkedIn. You will want to customize your profile URL so that it doesn’t end in numbers. Go through and fill out all the …
Can you Add New and Beautiful Fonts to WordPress?
With the right fonts you can really make your WordPress website stand out. There are all kinds of great fonts out there, but you may not know how to use them with WordPress. Here’s a quick guide to help you download and install new fonts in WordPress. Choosing the Right Fonts Before you start installing and using all kinds of new fonts, you need to consider you style. Whether you are working on a personal or a business site, it’s important to keep everything consistent. It’s okay to combine different fonts, but be careful not to go overboard. Too many …
Can you Create a Welcome Gate in WordPress?
Using a Welcome Gate on your WordPress site can help you increase your subscribers fast. This is one of the top list building techniques available today. If you want to create a Welcome Gate in WordPress, you need the right plugin. What is a Welcome Gate? A welcome gate is a full screen call to action, which will show up before the content is displayed. This allows you to grab the visitor’s attention and get them to opt-in before they move onto your content. Some welcome gate plugins will simply redirect users to a new page. However, this doesn’t provide …
Do you Need a Business Assistant?
When you open a business and you have both a brick and mortar location and an online website, it can get overwhelming. Even if you run everything online, you may need the help of a business assistant. The right business assistant can help with things, such as website design, blog posts and busy work you don’t have time for. Here are some tips to help you hire the right business assistant for your needs. Choose the Tasks You know what needs done, but you also need to know what you can give to an assistant to handle. If you have …
After Website Hosting: The Content Delivery Network
Delivering content to your website visitors in a reliable and fast manner is very important. It doesn’t matter if you are a small or larger company; you need to deliver your content fast. The problem is, when you choose website hosting, you probably won’t have one huge server with a ton of bandwidth. However, you can use a CDN or Content Delivery Network to make sure you content loads fast and in a reliable way. Scaled Up Web Hosting A CDN is much like scaled up website hosting. It will allow your site to be replicated onto multiple servers. This …
How can you Use Photography to Boost Website Sales?
With nearly 170 million people logging on and making a purchase every single year, your website is vital to your business success. With so many people logging on and buying from websites, you need the right tools to put you ahead of the game. The right photography is one of those tools, as a picture is worth 1,000 words, if it’s high quality and communicates the right message. If you want to increase your website sales, even if you don’t sell products, you can with high-quality photography. Using high-quality images to represent your products and services will have a direct …
What Should be a Part of Your Sustainable Web Traffic Plan?
Website traffic is vital to just about every business in today’s world. Without a web presence, you are missing out on profits. However, it takes more than just building a website to gain traffic. Here are some of the things you should have involved in your sustainable web traffic plan. More than Just Google A number of businesses only concentrate on getting search traffic from Google. However, this strategy is flawed, especially if Google makes a change and you lose your ranking. You need to have a traffic plan that involve more than just counting on the traffic Google. Social …
Do you Follow these Rules with your Email Marketing?
Email marketing can be very powerful, if you do it correctly. However, if you ignore specific rules, you may not be getting the conversions you want or the subscribers you want. Here are a few rules you should always apply to your email marketing campaigns. Relevance Matters If you are not relevant in the messages you are sending out, you are wasting your time. You need to keep your messages relevant and up-to-date. For example, if a customer made a purchase recently, you can send a thank you email and recommend a product that compliments what they purchases. Another way …
