Repurposing Your Blog Posts Into Fresh Content
When you’ve spent time crafting “evergreen content”–content that is as relevant today as the day it was written–it’s painful to see it wither away in your blog, unnoticed. Don’t let that happen! When your content starts to seem stale, it’s time to repurpose it into something great. Take your old blog posts, shine them up, and send them out in any of these 5 ways. Write a sequel blog post If the first post did well, try doing a Part 2. When your audience is interested in a blog post, you need to find out what was interesting about that …
How does Psychology Play a Role in Your Marketing?
Have you ever wondered how psychology can make an effect on your company’s marketing strategies? If marketing could be more simple and a no-brainer, it would be great for small business owners. Unfortunately, marketing takes a little bit of extra thought, research into consumers’ wants and needs, and work to stand out from competitors and consumers’ mindset to avoid spending the money on new products or services. Decision-making is done through personal preferences and emotions which means marketers have to find a way to tap into what consumers’ prefer and have an emotional reaction towards. When a marketer has found …
