How to Write Evergreen Content That Doesn’t Go Stale
Maybe it’s the coffee, but this morning, I’ve been thinking about how much evergreen trees are like evergreen content. While the deciduous trees and shrubs around them change color and drop their leaves, evergreen trees hold fast to their much more substantial, hardier needles and leaves that are filled with a higher concentration of oils, which keep the leaves from freezing and dying like deciduous leaves do. Humor me here, but isn’t that similar to the way more substantial, hardier content stays “fresh” for a long time, while the wimpy deciduous content falls away within days or weeks? It never …
Can Bloggers Really Learn about Content from The Bachelor?
The reality TV series known as the Bachelor is one of the most popular and well-known shows on TV since 2002 when it first aired. The idea behind the show is to match a man up with his perfect match by introducing him to 25 nearly perfect options that he dates in group scenarios and individually as he narrows down his selection. Women are sent home each week as the Bachelor decides who he doesn’t see a connection with until one is left at the very end. Finding true love and a woman to spend the rest of his life …
