The 4-Step Litmus Test for Your Social Media Content
The way your business uses social media says a lot about your brand, and if you’re making rookie mistakes, you risk losing credibility in the eyes of your audience. If your business is actively using social media, you’re on the right track, but being active doesn’t mean you’ll be successful in using social media to market your business. You have to ensure your content is shareable, interesting, and valuable to your audience while balancing the art of promoting your business successfully. Read on to learn about the most common rookie social media mistake–and how you can steer clear of it.
Do you want to be a Better Business Blogger?
If you own a business, regardless of the size, you need to have a website and a blog. This is the best way to ensure you have a chance to compete online, especially on the local level. Here are some of the things you need to understand if you want to become a better business blogger. Solve the Reader’s Problem When you blog, you need to keep the topics within your industry. However, you also want to solve problems whenever you can. Your readers are looking for information and they want to find it on your blog. This will help …
